Last week, my wife and I had time to kill between errands, so we decided to swing by the mall and check out the bookstore. While my wife perused books, I sat next to the store window that looked out on the rest of the mall. From that vantage point, I watched as dozens of…
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I frequently hear digital marketers describe themselves as a “Jack of All Trades.” Heck, that’s how I describe myself. We know a little about some things and a lot about others. I know the most about writing, social media, and content development, a little about web design and SEO, and virtually nothing about graphic design.…
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